NAB company tips on designing a logo Logo design

1- What is logo design?

2- Other examples of NAB’s logo design work .

3- Nap logo design work.

4- Design and golden ratio theory.

5-Elements of logo success.

6- Logo design prices.

NAB Logo Design Services Company

NAB Company for designing logos and slogans was honored to design logos for major companies, bodies, and governmental and private agencies inside and outside Egypt, in addition to associations, activities, and events. The company also implements visual identity and trademarks, and applies logos and colors to all of the organization’s publications and advertising uses.

Call from Saudi Arabia on : 00201006533864

✆ Call now – Egypt :  01228535118

Some of Nap logo design work

Third: Dear designer, I will offer you tips on designing a logo or logo professionally:

Here are some tips that must be available to design a successful logo:

1- Preferably Colors Used in the logo Simple Not more than two colors.

2- The logo must be distinctive Simple and abstract At the same time, to make it easy to remember and stick in the mind of the recipient.

 Models for abstract shapes!

3- It should be the logo easy to use for all applications, from advertising campaigns to small paper publications. It must be converted to black and white, and the distance between its elements must not be less than 8% of the logo area.

4- When using the company name in the logo, it is preferable to choose a distinctive, non-common font that is clear to read. It is preferable that the writing in the logo not exceed two words.

NAB Logo Design Company also provides some additional tips for designing a successful logo:

5- It is possible to manipulate the size of the letters of a single word and use various fonts to add an aesthetic touch, such as: NAB | Advertising or NaB | AdVerTising.

6- Care must be taken to design a distinctive logo that is not similar to any other existing logo.

7- The religious and national identity of the target group must be taken into account when designing the logo. For example, you should consider the order of languages and font size when adding the company name in Arabic and English. It is also preferable to use official fonts and the colors of the national flag when designing a logo for a government body.

8- It is preferable to design an electronic guide that contains an explanation of the logo and its elements, and includes examples of its various applications.

9- It is recommended to provide the company with a color guide that specifies the preferred and non-preferred colors for use with the background of the logo.

10- The logo must be delivered to the company in three copies: a Photoshop copy in CMYK format for print publications, a low-resolution RGB copy for Internet use, and a Vector Logo copy through Illustrator or CorelDRAW.

11- There is another way to design a successful logo:

 

It is the use of negative space in design. The design background can be used as a main or secondary element that serves the company’s activity, such as placing a white arrow from the background as evidence of speed, placed with the FedEx company logo. Or many other logos that use negative grounds as an important design element.

Examples of using negative space in logo design:

12- Design and the theory of the golden ratio

In addition, there is an important theory that the designer must be aware of, which is the golden ratio theory in design. This theory requires that the quotient of two lengths or elements in the design be 1.618.

This can be achieved through the following steps:

Divide the total area by 1.618 to get the length of the largest side.
For example, if the total area is 10 cm, the length of the larger side will be 6.18 cm, and the length of the smaller side will be 3.82 cm. These numbers can be rounded to become a percentage, i.e. 38% – 62%.

This ratio can be achieved through two sides, as I mentioned, or through the ratio of a group of sides to each other in what is known as the Fibonacci spiral.
There are also tools that can be used, such as the Golden Ratio Compass.

The Fibonacci spiral and the golden ratio can be used in design in general, whether it is architectural design, ordinary design, website design, or even in photography.

* It is worth noting that the golden ratio is just an aesthetic theory that is respected, but it is not the only standard for beauty and balance in design. There are a number of other laws and theories that can be used. Only use it where it’s appropriate and make sure it doesn’t conflict with any design standards or you’ll spoil the practical side of the job.

If the ratio of 40/60 or 35/65 is preferable to the ratio of 38/62, then there is nothing wrong with that. You don’t have to get a very precise ratio.

Like many beautiful shapes that do not contain the golden ratio at all!

In the end, although the previous tips are useful as guidelines when designing a logo, they are not fixed rules. Creativity has no rules, otherwise it would not be creativity, but would turn into a craft or workmanship that deviates from the spirit of distinction and innovation. The choice is always up to the creative designer who is proficient in his profession, and who knows how to formulate his ideas into creations that are shared by everyone, while taking into account the foundations of applied design.

We can summarize the above to achieve success in logo design:

1- Simplicity in design.
2- The slogan is easy to remember and sticks in the mind of the recipient.
3- Ease of circulation and application of the logo.
4- Use distinctive, non-common fonts.
5- Do not repeat the slogan or quote ideas from other slogans.
6- Using abstraction in design.
7- It is preferable that the logo be meaningful.
8- Taking into account the national and religious identity of the target audience.
9- Taking into account aesthetic and engineering theories in design.
10- Innovation, creativity and excellence in design.

Cost of logo design:

The cost of designing a logo varies based on several factors, such as the experience of the designer responsible for the design and the history of the company implementing the design. The type of logo required also depends on the cost and effort expended. For example, designing a logo for an event may differ from designing a brand, and both are different from designing a full brand identity. Therefore, the cost of designing a professional logo may vary depending on what is required.

 NAB company designs logos with prices according to two packages:

Why are logo design prices high?

1- Because it requires creative effort that exceeds any effort in all design work.

2- You need a team with visual experience that ensures in its work that it is not similar to any other logos. Therefore, we provide unique and non-duplicate logos that make it easier for the organization in the future to promote its activities and link the activity’s brand to the minds of viewers and thus they become associated with the brand and the value of the product becomes the value of the brand..

3- Building your brand is a sound establishment and long-term investment for your company and ensuring that there are no legal problems in the future by registering your trademark or legal dispute with any other party over intellectual property rights!